How to capture the power of a brand

How to capture the power of a brand The need to stand out in a crowded market in today’s overwhelming world where we are constantly bombarded with multi-media messages, requires a sophisticated approach to marketing and branding. For Principals that are part of a franchise with years of experience in the theatre school industry, the …

Recruiting franchisee’s, is it all about Google?

franchisee recruitment leads

Recruiting franchisees, is it all about Google? Are you recruiting franchisees for your franchise business? Franchisee recruitment can be extremely difficult. Lead generation can be expensive & generally conversion rates are very low.  Their are other methods to generate leads including events & exhibitions but in this article my focus is online lead generation activities …

The perfect IntroDUCKtion to Swimming scoops top award

The perfect IntroDUCKtion to Swimming scoops top award As one of the industry’s most coveted accolades, the Franchise Marketing Awards celebrate innovative marketing campaigns and effective marketing support offered by franchisors to their franchisees. The awards were held at the National Franchise Exhibition at the NEC in Birmingham and the Puddle Ducks team were delighted …

Theatre school franchise celebrate alumni’s achievements

Theatre school franchise celebrate alumni’s achievements A business that allows you to be part of a young person’s life journey is an incredible gift and one that is celebrated at a national franchise theatre school. In 2020, Razzamataz will enjoy 20 years of business. In that time, the students have flourished and gone on to …

CAFÉLAVISTA Expands UK Operations with Launch of Vista Rental

CAFÉLAVISTA Expands UK Operations with Launch of Vista Rental CAFÉLAVISTA has recently launched a new rental division to manage the huge demand from customers for their commercial coffee machines. Vista Rental will now manage all rental installations, servicing and customer training for the group. This expansion has been driven by unprecedented demand for rental machines …

Can I Franchise My Business?

Can I Franchise My Business

Franchise Consultant Graham Mylchreest answers the most common question business owners ask about franchising I speak to a lot of business owners, many of whom are relatively new starts and most of whom are enthusiastic, energetic and in search of growth. The most common question I get asked is, “Can I franchise my business”? Before …

Award success for theatre school franchise

Award success for theatre school franchise Razzamataz With almost 20 years of successful business behind them, the team at a national theatre school franchise is celebrating a number of high-profile award nominations and accolades. The trust and credibility that comes with awards recognition has encouraged Razzamataz Theatre Schools to enter a number of different categories; …

Mum launches franchise business for a better live/work balance

Mum launches franchise business for a better live/work balance For mum of three, quitting a secure job to start her own franchise business was a chance that she knew she needed to take for a better balance between her home life and work. It was a risk that certainly paid off as she now runs …

Home Instead Senior Care’s #youcancare wins Best PR Campaign Award

Home Instead Senior Care’s #youcancare wins Best PR Campaign Award Home Instead Senior Care scooped the Best PR Campaign award in the 2019 Franchise Marketing Awards for their campaign #youcancare which encouraged people to consider a career in care. The Awards have become one of the industry’s most highly coveted accolades. They are renowned for …

Coffee Blue Biodegradable Cups Now Available In All Coffee Blue Vans

Coffee Blue Biodegradable Cups Now Available In All Coffee Blue Vans Coffee Blue has started introducing biodegradable cups to all of our mobile coffee vans. Some of you eagle-eyed Coffee Blue regulars may have noticed we have started using different cups on our vans. And there is a very special reason for that. Following a …

Home Instead secures another first in home care, as it launches TV ad campaign

Home Instead secures another first in home care, as it launches TV ad campaign Home care franchise, Home Instead Senior Care, has secured ‘first mover advantage’, with the launch of a national television campaign, the first for a home care company. The commercial, titled The Third Stair, tells the poignant story of Stanley who recently …

Quality delivered at theatre school franchise

Quality delivered at theatre school franchise Until recently, there has been no formal guidelines to assist parents in choosing how to select an activity for children. That has now changed thanks to the Children’s Activities Association (CAA), an industry-led, not-for-profit community interest company founded and governed by experts to help parents, schools, nurseries and all children’s activities …